“Los Lakers” Jerseys are Back

    Those jerseys are back… like ‘em? Hate ‘em?

    loslakersO.C. Register: Throughout March, the Lakers will be wearing jerseys that say “Los Lakers,” as part of the NBA’s third annual Noche Latina event, a program that recognizes the NBA’s fans and players from across Latin America and U.S. Hispanic communities.

    Noche Latina, first launched during the 2006-07 season, will feature celebratory uniforms, which display the team name as spoken by the Latino population. Rather than translating the team names literally, market research concluded that Spanish-speakers in the U.S. refer to them differently. The Miami Heat, for example, is called “El Heat”; the San Antonio Spurs are “Los Spurs” and the Lakers as “Los Lakers.” Noche Latina uniforms were selected based on the teams that were most popular within the Hispanic population.

    Therefore, Noche Latina will take place in Los Angeles, Miami, Phoenix, San Antonio, Dallas, Chicago, Houston and New York.

    The jerseys are for sale for $80 at Champs Sports stores in L.A. and online at NBAStore.com.

    Chris Manning is a co-owner and video producer for TheLakersNation.com. In addition to his "LD2k" fan-video productions, Chris is working as the "Production Manager" for HS3; A Digital, Brand Strategy and Marketing company based in L.A. which represents the digital entities of numerous high-profile athletes. You can follow him on Twitter for a wide array of sports/Lakers talk!
    • LAKERNATION

      F uck that, I mean last year we wore these we lost in them.

      • pau gas0l

        You fools are dumb its latno heritage month jus lyk u blaks get blk peopl month and whites get pretty much every day. Dk ab0ut asians tho..and muslims get ramadan..l0l..

    • Showtime 24

      I agree FUCK THAT. As if chanting WE WANT TACOS isnt embarrassing enough.

    • purplegoldvein

      man about half of the lakers fans in Los Angeles are Latinos, how can anyone complain about the lakers showing back love to PLENTY of us who show love AND MONEY BACK!! come on L.A. lets stay classy. Chicanos are just as American as apple pies and low riders. think about it.

    • Jason4rmLA

      This is retarded if you ask me. There’s alot of Black/White fans and I don’t see no “Special Jerseys” for us.. so I don’t know why The NBA are making “Special Jerseys for Hispanics.”
      “Los Lakers” f..uck out of here!!

      • daLakers

        For you small minded idiots out there, the NBA is a business, & it only makes sense to cater to a community of people which are the majority of the western hemisphere. Go “Los Lakers!”

      • Master420

        funny i ddnt know black and white ppl in the united states had another language to speak.. im pretty sure they can understand ‘Lakers’. but if u wana bitch bout it than go 4 it but guess what.. they are Los Lakers!! do u have trouble saying Los Angeles.. because im sure u know that is not english

    • Showtime 24

      i’m middle eastern and have been going to Laker games since the 80′s… Can i get a jersey with a camel on it? And can i chant “We want fallafel!!!” at the end of games?

    • Los Lakers

      [Comment ID #63434 Will Be Quoted Here]
      cuz u guys aint special nikka…latinos run all LA!! u GTFO

    • ant

      this has got to be one of the dumbest things the NBA has ever done. If they are gonna do it for the Latin & Hispanic fans of the NBA they should do it for all cultures just to be fair.

    • Brandon

      That’s a stupid idea imo.

    • imfasterthanur

      [Comment ID #63438 Will Be Quoted Here]

      LMAO!!

    • ez24

      wow there is so many hate comments
      not only because im mexican i want them, but if it is for a good cause…which it is im all for it dam

    • Bynums Knee

      if it adds more revenue and is a hit then why not? the nba honors dr. martin luther kind day like crazy so why not? come on people, it’s LA, one fo the most diverse cities in the world. some of these comments are ridiculous.

    • bynumsrevenge

      wat bullshit stupidest bullshit that the nba does… they have this shit for latinos but if they do it for latinos y dnt they do it for blacks, middle easterns, etc. im jewish so they shud make ones with dollar signs on it??

      • jerms

        homie your gay first of all, dont hate cuz the nba doesnt want some bbig nose jew on thier jersey, its all about mexican pride in la n thats ware their gonna get thier dollars signs from bitch. not from you jewish fags..

        • me

          no jerm your gay… and mexicans are not making money in LA your bringing it down while the jews are makeing money and owning shit. just stick with the taco trucks and paso ! and tell your people stop stealing jobs from kids. cuz a 50 year old mexican lady who does not speak english should not be working at mcdonalds.. sad!

    • bynumsrevenge

      they shud make one that writes failure on it for the canadians

    • http://www.flowdesignz.com FlowDesignz

      [Comment ID #63434 Will Be Quoted Here]

      Wowzers chillll everyone…. No need for the hate comments and hitting the race issue. Hate the jersey’s look or not, might as well have a bit of respect at least because there are people out there who love the jersey and would buy (or already have bought) it. If you don’t like the jersey, then just say so and leave it at that, instead of continuing onto showing your hate for a certain group of people…

    • Mitch Kupchak

      [Comment ID #63465 Will Be Quoted Here]

      Amen to that Brother! We all need to stop worrying about these Damn Jerseys and more focused on winning a Championship here in L.A.!!!

      *Why can’t we be friends plays in the background*

      LOL

    • edgar1724

      come on was wrong with wearing los lakers jerseys for one game
      its los angeles poeple stop being babies and shut up
      basketball is a growing sport all over the world.

    • edgar1724

      you cant be a laker fan if you are a racist.
      Or a fan of any other sport

    • edgar1724

      racist poeple dont belong in AMERICA or any other country. We are all the same, we look different from the outside but from the inside we are the same. Racist poeple are racist because they hate themselfs and they are big dumb loosers

    • circulohvol

      im not being racist but it doesnt look that good
      they shouldve put los lakers on one line

    • sketch

      LOS NOs!!!!!

    • Jack

      I hate them.

      And this is for the whole freakin’ month?! Come on already. One game is one thing. But all of March?!

      There are a lot of Italians in New York. What should the Nicks’ jerseys say? “Badabing Nicks”?

      I hope the Lakers lose every game they weare these stupid jerseys so that they don’t ever decide to pull this crap again.

    • lakers2000

      [Comment ID #63434 Will Be Quoted Here]

      I have to agree. I am tired of this double standard. Black history month, BET, ect…. If i white man did this it would be racist.

    • muslim mamba

      I hate this idea I am Muslim I think if Latinos get this treatment then so should evry race and it looks ugly also I’m gonna file a hate crime

    • karinalax

      To all of you that are making complaints about the jersey…

      I am proud to be latina and I feel so sad to read your comments. Sports reunites all races there are no boarders and I would be so happy if the NBA do it for other races too.

      I believe if they did it is because we are the largest minority in United States.

    • purplegoldvein

      wow i didnt think people could be so ugly about something so minor. it just so happens to be Latino heritage month, and this is going on with all teams who are in cities with large latino communities. I am really saddened by the reaction from some of you.

    • Day

      I’m Asian , when do we get our month ?

      • me

        yea if thas the case everyone needs there month… this is stupid

    • edgar1724

      jack is a retarded racist, jack is a Hitler lover. America is build by people from all over the world jack#ss

    • PHIL JACKSON

      FU.. MUSLIMS THEY DONT GET A MONTH!!!AND FOR THE BROTHERS WERE GOING TO HAVE ONE THAT SAYS “DA LAKERS”DONT TRIP MY BROTHA!!!AND FOR ASIAN YOU HAVE YAO MING ALREADY. GO BUY A ROCKETS JERSEY!!!AND FOR THE WHITE PEOPLE YOU GUYS WANT EVERYTHING!!!!

    • sketch

      [Comment ID #63530 Will Be Quoted Here]

      Yo Day, we don’t even get a month! The African Americans complain about getting the shortest month out of the year, well, we only get a week in the shortest month out of the year! And we share it with the Pacific Islanders! Hahaha! That’s pretty F’d up!

    • Dracul

      So if LA was as overrun with penguins as it is overrun with illegal mexicans, then we’d have chants of “We want FISH tacos” ??

      So, when is White Heritage Month ?

      • gerry

        white people dont have heritage.. wtf would you celebrate? nothing.

    • sketch

      [Comment ID #63587 Will Be Quoted Here]

      you got 10, how many more do you want? Hahaha

    • IM YOUR PAPI

      THERE’S BEEN WHITE PRESIDENTS FOREVER, NOW WE HAVE A BLACK PRESIDENT AND U COMPLAIN ABOUT THAT TOO. YOU DONT SEE US CRYINGTO HAVE A HISPANIC PRESIDENT, GET A LIFE, YOUR MADCUZ WE TAKE YOUR JOBS, YOUR GIRLS, YOUR LIFE, YOUR COUNTRY, CUZ IN REALITY WE RUN THIS…. HATE IT OR LOVE IT

      • me

        ha ha… you think cuz you over populate you run something. do you realize that you work all low paid jobs and go to trade schools. and by the way you are the most uneducated race in the country. its sad when you still jobs such as all fast food places. not to much to speak on. and by they way you should learn english. it really makes you all look bad as a people you look stupid and uneducated.

    • LakersFirst

      [Comment ID #63606 Will Be Quoted Here]

      Demonstrating your jealousy. Everybody wants to live in L.A. We have the best weather, best looking women, 2nd biggest market (only behind NY).

      Boston Suckdic fans can have the lousy snow, and those annoying Boston women who are paler than their snow and those stupid annoying accents. Learn how to pronounce the English language Suckdic fans. Erraww, I can’t speawwk English erraww. Where did I park my cawww. Oh wait, erraww, its the undawww the snow, errawww. Oh that’s Wicked erraww.

      Boston Suckdics

    • Umm…Ok

      Well, I hate Basketball. But I want one of those Jerseys.

    • boohoo-hoo

      Who will take our orders at McDonald’s

      Dear Mexican: I had a heated discussion in my van pool with a couple of gringos in which they made a comment that immigration (both legal and illegal) needs to stop. I replied jokingly, “Then who will take our orders at McDonald’s…oh wait, we’re all at the laker game, wait maybe the white boy can take the order…hahaha good luck getting it right!

      • me

        no the kids that are suppose to work at mcdonalds will have jobs again. there older mexicans that are takeing jobs that kids should have 16 to 21 but there spanish men and woman 40 to 50 taking them.. its killing the US its not ok. Mexicans are the only race that come here uneducated and do not try and learn english… really sad..

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    • Fu** all THis Fucke* RAcist PPL

      you bitches are not even suppostt to be here get ta fuc8 out of here
      fuc*** racist In L.A are 90% of latinos

    • LA_RYDER

      I DONT KNOW WHY ALL THE HATE, ITS NOT LIKE THE LAKERS ARE WEARING THESE ALL THE F–ING TIME!! BUNCH OF RACIST F–ERS OUT THERE! BUT ITS ALL GOOD KEEP HATING, HATERS NEVER SUCCEED HAHAHAHAHAH KEEP EATING RAMON NOODLES, “REAL” LAKER FAN!

    • Les512

      WOW I was surprised at the Ignorant responses at first…but than again I really am not THAT SURPRISED. Half the people who are making those comments probably don’t have a college education. I’ll sport it because its pretty humor and now I’ll sport that jersey because it pisses off ignorant people of all colors… P.S. The ONLY reason people chant “We Want Tacos” is because Jack in the Box gives EVERYONE free tacos if the Lakers keep the opposing teams score under 100 so therefore it has NOTHING to do with the majority population in CA you IDIOTS! Go to school, learn how to spell, and get your head out of your a#@!!

    • 242LakerFan

      Gee, maybe they SHOULD ban these jerseys. While they’re at it, they should change the city’s name to The Angels. Then change San Francisco to Saint Francis, San Diego to Saint Dick and Sacramento to…errr…Saccharine. Come to think of it, the name California is Spanish, too. How about you all now live in the great state of Cauliflower?
      There. That settle your stupid, infantile little argument?
      Idiots.

    • hptwism

      The sad truth is that people have immigrated to this country and left their culture behind. You might be white black muslim asian but for whatever reasons alot of people feel ashamed to express their culture to the fullest unlike latinos. Latinos are infused with passion and a festive spirit since birth and carry the fire with them wherever we go. So that is why the NBA markets to us, because we are able to fully embrace “Los Lakers” from a cultural standpoint and most importantly make them some money.

      • gerry

        amen

    • LBC

      We are the bigger fan base. Los Lakers !!!!!

    • Holybejesus

      No sports team or league should single out any race or creed. This is the UNITED States of America and when you isolate one culture you divide and separate the populace. English is the official language of the U.S. Don’t fall into the elitists trap. They play us against each other while they make the profits. We all should stay UNITED as sports fans.

      • me

        This is true!!

      • gerry

        true. they try to make it seem the problem is race when clearly it is classism.. we are all poor scum bags in their eyes..

    • LATINOPRIDE

      its just a freaking jersey people, STFU. Its just business, shoot i know im buying a LOS LAKERS jersey.

    • me

      This is something that proves whats going on with the the US today… we are catering to dam much to the spanish people. it is really time that the spanish start to learn english and stop this crazyness!! they are really forcing your culture on everyone!!

      • gerry

        do something about it then… it’s america! deal with it.. gtfo if you dont like it

    • Wake Up USA

      This is just another nail in the coffin of the United States of America. Are the same people buying these jerseys on free or reduced lunch at school, or are their children? The country needs to follow Missouri and Arizona. It is already too late. What a shame for all the people who gave their physical and mental lives for the USA. Someone should be held accountable . . . but who? They should be charged with treason. If McCarthy was alive he would find out.